How GreenFOR turned sustainability into global growth

Company Size
Start Up
Headquarters
Germany
Industries
Energy
use cases
Educational

This case study showcases the transformation of a small Start up close to shut down into a high-performing growing Company.

Advising the two Founders for 12 months and went with them through a tough change process from a confused start-up to a growing company. First we did a strategy session together in one day.

Where we developed the following points:

Establishing a Compelling Vision and Breakthrough Goals

A compelling purpose was defined to align the efforts and ignite their motivation. This sense of purpose created a shared vision that inspired them to go above and beyond to achieve extraordinary outcomes. They got from Towel paper recycling loop into Sustainable procurement optimization, which is now also requested worldwide.

Marketing and Sales solutions

We developed a simple and effective marketing and sales strategy that quickly opened up a new market and generated mid-term cash flow. Based on their Purpose and WHY.

Investors

We developed a plan and a pitch deck for potential investors and found in the following month, investors who aligned with the company's vision and were willing to invest multiple six-figure amounts repeatedly.

Results

The transformation efforts resulted in extraordinary outcomes for the growing company. Despite the challenges of rapid growth, they consistently delivered high-quality results, met ambitious targets, and exceeded customer expectations. Their agility, collaboration, and dedication to continuous improvement positioned them as a driving force behind the success. Now they are reaching out to expand worldwide.